Health Loyalty

HEALTH LOYALTY is fully integrated Patient Relationship Management software for life science patient support programs.

Its multi-tiered functionality links patients and their associated healthcare providers into an interactive solution that enables marketers of pharmaceuticals and medical devices to create, implement, and manage a full range of patient support initiatives for their products.

Health Loyalty can be fully personalized to meet your needs, is fully scalable, and can be implemented for virtually any loyalty/patient engagement program.
Capture patient support program registrations* using a wide array of methodologies including web registration; purchased lists; or through physician or pharmacist recruitment
Qualify and segment patients using sophisticated online utilities and predictive analytics
Schedule comprehensive patient journeys, and design complex touch point scenarios that respond to evolving patient behavior
Deploy touch points, such as email (with an integrated email interface); e-coupons (with integrated e-coupon server); direct mail; sampling and telemarketing programs, either internally or through third-party service providers
Deploy reimbursement; compassionate care; and co-pay programs, using either internal resources or third-party payers and payment card providers
Access real-time analytics and geo-analytics on program statistics, results, and full project ROI
* SDLC Validated, HEALTH LOYALTY provides full compliance with all national and international privacy codes, including US HIPAA; HITECH; and GLBA, as well as the EU’s GDPR, and Canada’s PIPEDA.

HEALTH LOYALTY was specifically designed to provide life science marketers with all the tools required to create their own comprehensive and fully compliant patient support program, with full flexibility, and full control of the data that is generated.

Health Loyalty Software Modules

Registration Form add-ons (Website/Mobile) for promotional or product sites

Registration Download, De-Dup, Address Validation

Tag Management

Data Mining, Predictive Analytics & Segmentation (Static or Dynamic)

Touch Point Assignment, & Scheduling

  • E-Mail & Text (SMS) Marketing
  • Social Media Initiatives with seamless Facebook® and Twitter® APIs
  • Direct Mail Marketing & Sampling
  • E-Coupon Download
  • Discount/Rebate/Payment/Co-payment Distribution
  • Online Chat
  • Inbound Help Desk (including AE/QC process)
  • Outbound Telemarketing
  • Contests & Promotions
  • Customer Feedback, Ratings, & Reviews

Touch Point Response Tracking with Health Loyalty Points™ Assignment
(for use with Dynamic Segmentation)

Financial Modules with Budgeting & Liability Tracking

  • Loyalty Program Budgeting Models
  • Discount/Rebate Cheque Distribution
  • Patient Reimbursement/Co-Pay Promotion
  • Compassionate Care Programs
  • Fee-for-Service Applications

Touch Point Inventory Management, Continuity & Replenishment

Tax & Environmental Fee Tracking & Reporting

Real-Time OASIS® Oversight, Analytics, and Geo-Analytics

Scale your services as your brand grows

Click here to explore the range of Health Loyalty editions

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